What We Delivered:
Website Rebrand, Development and Launch
INDUSTRY
Not for ProfitDURATION
6 monthsPRESENCE
AUSHow Did We Do It?
Summary
1Endeavour Foundation needed a complete overhaul of its enterprise website to improve accessibility, search performance, user experience and internal content management.
BFJ Digital delivered a full redesign and rebuild on HubSpot CMS — including 40+ custom modules, WCAG 2.1 AA accessibility compliance, advanced search, dynamic maps, and Salesforce-integrated forms.
The result is a modern, fast, compliant, fully modular website that empowers Endeavour’s internal teams while improving the customer experience across disability services, supported employment, housing, research, and community engagement.
The Challenge
2- Legacy Sitecore website with outdated design and inconsistent UX.
- Content editors unable to update templates without developer support.
- Poor accessibility and mobile performance.
- Complex form logic linked to Salesforce CRM.
- Required a fully modular design system with dozens of reusable content blocks.
- Large sitemap and multi-team internal workflows across Endeavour.
Endeavour needed a future-proof digital platform that improved usability, simplified content workflows, and supported their national service network.
Our Solution
3BFJ Digital designed and built a full HubSpot CMS ecosystem — aligned to Endeavour’s brand, accessibility needs, and internal processes.
Key website elements delivered:
- Complete HubSpot CMS migration with all templates, components and content types rebuilt natively.
- 40+ custom-built modules including map search, resource cards, events, articles, accommodation listings, rich text grids and more (as defined in the brief).
- WCAG 2.1 AA accessibility across all design and development.
- Dynamic Google Maps integration for locations and services.
- Salesforce-integrated form logic (including conditional participant name logic).
- Full design system including Figma design library, typography scale, desktop/mobile templates.
- SEO-ready architecture with performance optimisation, structured rendering and sitemap automation.
- Training, documentation & staging workflows for Endeavour’s content team.
Website UX, IA & Design
- Full IA review, navigation redesign, breadcrumb logic, and improved page hierarchy.
- High-fidelity Figma design system, with accessibility baked in from the start.
- 8 core templates and 40+ module types designed for flexible storytelling and service delivery.
- Mobile-first design with variations across 12-column layouts.
Hubspot Development
- Global header, footer, mega nav, mobile nav, breadcrumbs, search.
- Dynamic map search with filtered cards & colour-coded location pins.
- Article system with categories, tags, filters, featured news and list views.
- Service cards, alternating layouts, profile cards, accommodation modules.
- Rich-text grid system with multiple ratios and colour themes.
- Image galleries, video modules, CTA panels, pop-ups and tab components.
- Optimised codebase: lazy loading, CDN delivery, minification and performance renders.
- Full CMS documentation for Endeavour editors.
The outcome
4BFJ Digital delivered a modern, fully modular digital platform built for growth, accessibility, and operational efficiency.
Results
- Faster page load speeds and better crawlability due to static render optimisation.
- Significantly improved accessibility and user experience.
- Dramatically reduced dependency on developers for day-to-day content updates.
- Stronger search performance foundations with cleaner IA and technical SEO.
- A scalable HubSpot environment able to support future personalisation and CRM automation.
Looking to Refresh Your Website?
For a whole new website look and feel, trust the experts at BFJ Digital. We combine in-depth insights with industry knowledge to produce data-driven strategies and designs.

