Digital Marketing Agency Brisbane

Digital marketing is the use of online channels (such as websites, search engines, emails,  and social media) to advertise a business’s products and services, connect with potential customers, and drive sales and conversion. As consumers are increasingly spending more time (and money) online, it’s more important than ever to develop a digital marketing strategy that will enhance your brand’s online visibility and adapt to changing trends and consumer behaviours.

For the last 15 years, we have been trusted by over 1000 clients globally to generate organic traffic and sales through our digital marketing services. With our data-driven approach, BFJ Digital is the best agency in the digital marketing landscape. Our strategies are completely tailored to your business and its goals and objectives. Talk to our Brisbane digital marketing agency experts today to discuss how BFJ Digital can transform your business.

Working with a digital marketing agency (like us) gives you the tools, strategies and opportunities to make meaningful connections with your audience online. While you’re experts in your industry, we’re experts in ours, and we make it easy for you to build an online presence and increase your revenue while still allowing you to focus on managing your business.

At BFJ Digital, we’re experts in Brisbane digital marketing (and the rest of Australia AND globally), specialising in multiple channels, such as SEO, PPC, social media, and more.

Absolutely! Digital marketing is a whole job in itself, and in a world that’s becoming increasingly digital, it can be hard to find the time to make your business stand out from the rest. But that’s why we’re here.  It’s our job to understand the online space, find the best tools, and create the best strategies so that you don’t need to worry about anything except running your business.

We believe the best digital marketing agency is one that ignores vanity metrics and helps you see the bigger picture across offline campaigns and online reporting, content creation, finance, sales, tech, and CRMs — because when all of these things are attributable and aligned, you’ll enjoy better ROI and more marketing clarity than ever before.

SEO stands for Search Engine Optimisation and is the process of optimising your online content for Google and other search engines. Our SEO campaign services involve writing on-site content, optimising imagery and meta, and enhancing your Google Business Profile. An SEO strategy will help you rank higher for specific keywords and search terms that your consumers are using and will help increase your online presence.

Pay-Per-Click (PPC) is a paid marketing strategy, where online advertisers pay a fee each time a consumer clicks on one of their ads. PPC essentially drives targeted traffic and enhances your brand visibility through bidding on specific keywords that consumers are searching for so that your business appears at the top of the search results.

CRM stands for Customer Relationship Management and is essentially a tool for businesses to manage and analyse their customer data and interactions. A good CRM will allow you to improve your customer relationships, streamline any processes through automation, and increase your business’s profitability.

At BFJ Digital, we design, develop and manage our clients’ CRMs, ensuring they are always at peak performance and providing unmatched value to their business and customers.

We have experience designing and developing CRMs through Salesforce, Zoho, Pipedrive, Microsoft Dynamics, HubSpot, and SAP.

Absolutely. Most CRMs can be integrated with email marketing platforms, customer support systems, social media channels, and ecommerce platforms (such as Shopify). We can help advise you on the best CRM for your business needs and ensure seamless integration with any third-party tools.

HubSpot is a business platform that allows users to automate processes, manage content, track customer interactions and analyse marketing performance. It provides businesses with a suite of tools to improve their efficiency and build better customer relationships.

BFJ Digital is a HubSpot Platinum partner, meaning we can set up, develop, integrate, and manage your business’s HubSpot platform. Our Brisbane digital marketing team also provide expert training and support to all of your staff, ensuring they can use the platform efficiently. We help you decide which is the best package for your business needs and devise an effective strategy to meet those goals.

Every business has different structures, needs, and requirements, so it’s important to find a CRM that works best for your business. Our Brisbane digital marketing experts will consult with you to determine the best system for your needs and build a customised platform to suit.

Google Tag Manager (GTM) lets you quickly and easily update tags and code snippets on your website without having to directly enter the code. We can manage your GTM account for you, saving you time and ensuring your account is optimised correctly, therefore, enhancing site performance and user experience.

Google Analytics 4 (GA4) replaced Universal Analytics at the beginning of 2023. It allows you to collect more accurate data and generate insightful reports that provide a comprehensive view of your business’s user behaviour over multiple platforms.

Our Brisbane digital marketing team can manage your GA4 account to ensure you’re receiving high-quality data. We use GA4 reporting to make data-driven decisions surrounding your digital marketing, making sure you stay ahead of the competition.

Offline attribution provides a clear picture of your business’s marketing effectiveness by measuring the impact of your offline conversions. By incorporating offline sales, in-store visits, and phone calls with your online conversions, you will be able to gain deeper insight into your customer journey and optimise both online and offline marketing strategies.

At BFJ Digital, our Brisbane digital marketing team provides offline revenue attribution services, so that you have a fully comprehensive strategy and understanding of your marketing efforts.

Investing in Google Ads will help your business gain greater exposure online, driving more traffic and conversions. Google Ads campaigns let you target audiences through keywords, demographics, geography, and consumer behaviour, allowing you to precision-target the exact audiences you want when you want.

Regardless of whether your business is big or small, Google Ads offers scalable solutions to help your business grow.

We believe that social media marketing is one of the most effective ways to drive sales and increase your revenue. The majority of consumers online spend their time on social media, and many businesses are utilising this opportunity to market their products and services. Social media is a great way to establish a relationship and gain trust from your consumers, as well as increase your authority and brand visibility.

When you first meet with us, however, we’ll undertake thorough research to ensure that a social media strategy is the right move for you - taking into account your industry, target audience, and business goals.

At BFJ Digital, the first step we take into devising your strategy (whether it’s SEO, social media, or any other service) is researching your industry, competitors, and existing website and content. We use our insights and findings to make data-led recommendations that aim to fulfil your company’s goals and objectives.

We know that no two businesses are exactly the same - so why should their strategies be? We make digital marketing strategies unique to you and your goals, ensuring you maintain your originality and flair throughout your digital marketing success.

We offer website design and development services that take you from start to finish - and beyond. We work with you through the initial stages of the design concept, maintaining clear communication throughout every step of the development process. Once the site is live, we actively monitor and maintain the site’s health and functionality, making sure your BFJ Digital site continues to work at full efficiency.

We build sites through WordPress, HubSpot, Shopify, and more. We also design customer relationship management systems to streamline processes for you online.

Of course! We’d be more than happy to redesign your website into something new and more functional. In the redesign process, our web development team review your existing site to identify what’s working and what isn’t and incorporate these findings in the new design.

Yes. At BFJ Digital, our expert team of designers can create a custom website that is uniquely yours, with functions and blocks custom-made for your site’s functionality. Our web design process is data-led, which is why we use your existing website’s performance data to determine what design aspects we need.

As much as we’d love to say yes, 100% - we can’t. And any agency that does isn’t being honest with you. At BFJ Digital, we’re all about transparency and trust, so while we can’t guarantee a return on investment, what we can guarantee is high-quality work that will drive valuable traffic to your site. Our team will work with you to create realistic KPIs and performance metrics tailored to meet your business goals. We will also proactively monitor and optimise your campaigns, ensuring the best possible outcomes throughout every stage.

Yes, absolutely. Digital marketing helps you expand your brand to wider audiences, therefore increasing traffic to your site. And the more people visiting your site, the higher the likelihood of increasing sales. Our approach to lead generation is tailored to your industry and your consumers, with optimised content targeting exactly what your consumers are looking for and directing them back to you.