Not-For-Profit Marketing Agency

Digital Marketing for the NFP sector

BFJ Digital helps not-for-profit organisations generate more impact through smarter digital marketing, better systems, and stronger visibility online.

Beyond campaign management, we help NFPs access discounted technology, streamline digital operations, and maximise the value of every marketing dollar across platforms, reporting, and digital transformation initiatives.

5.0out of 5 stars on Google

Let’s get started
A smiling woman with her arms raised in front of a yellow wall
A woman hugging her guide dog
A laughing older man in a black hat
Children in sun hats playing outdoors, on a phone screen
A Suncare ad: He’s not ready to leave home. And he doesn’t have to.
A firefighting volunteer with a chainsaw against a stormy sky
Endeavour Foundation web pages by BFJ Digital, over a photo of a worker in hi-vis

Trusted by Australian Not-For-Profits

  • lady-gowrie-qld-footer-logo
  • 65814dd0-bcca-11ea-86d1-e52bae5cc086
  • dra-logo-white
  • Suncare Community Services logo
  • Lutherans-logo
  • logo-1

Marketing Strategies Designed for Not-For-Profits

Digital Marketing Built Around Real NFP Outcomes

Not-for-profit marketing requires more than awareness campaigns. Whether the goal is donations, enquiries, volunteer engagement, or community awareness, organisations need digital strategies built around how people research and take action.

BFJ Digital helps not-for-profits improve visibility, strengthen conversion pathways, and get more value from their marketing through strategy, paid media, SEO, websites, CRM integration, and reporting.

Content Production

Not-For-Profit Marketing Statistics

94%
of donors worldwide now prefer to donate online, making digital channels the most common giving method.
25%
of donors say regular email communication is one of the main ways they stay engaged with a not-for-profit.
58%
more organic clicks were achieved by brands cited in AI-generated search responses compared to brands that were not referenced.

Reduce the Costs of Promoting your NFP Organisation

  • Access Google Grant Support
  • Smarter Multi-Channel Spending
  • CRM & Donor Management Integration
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NFPs We Work With

  • not for profit marketing
    Lady GowrieEarly Childhood Education
    • Access to Google not-for-profit grant.
    • Website development.
    • Digital marketing services.
  • lutheran services nfp grant
    Lutheran ServicesDisability & Mental Health Services
    • Access to Google not-for-profit grants.
    • Digital marketing services.
    • Digital transformation CRM services.
  • Three women from Suncare Community Services
    Suncare Community ServicesAged Care Services
    • CRM integration and automation.
    • Digital marketing services.
    • Access to Google not-for-profit grant.

Transform Your Not-For-Profit Organisation

Digital Marketing

Beyond just the advertising grants, we offer a wide range of digital marketing services to manage your organisation's brand.

NFP Digital Marketing

Websites and CRMs

Build your website to attract more people and manage your donors through a CRM system built especially for you.

NFP Digital Transformation

Digital Marketing

Beyond just the advertising grants, we offer a wide range of digital marketing services to manage your organisation's brand.

NFP Digital Marketing
not for profit digital marketing

Digital Marketing Outcomes for NFPs

“We began our partnership with BFJ in mid-2021. They are very good at what they do - very professional and talented. They have done and continue to improve our digital performance. And as importantly they are a great team to work with - very good people.”

Tricia, Marketing Manager - Lutheran Services
View case study

Not-For-Profit Marketing Services

Building Better NFP Strategies

Social media helps not-for-profits build awareness, engage communities, and stay visible between key moments of action. It is also a strong channel for storytelling, supporter engagement, and retargeting warm audiences.

BFJ Digital develops social media strategies and paid campaigns aligned to organisational goals, whether that’s donations, volunteer engagement, event participation, or service enquiries. The focus is on meaningful engagement that supports measurable outcomes.

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Social Media Content Solutions

Not-For-Profit Website Services

Websites That Build Trust

Your website is one of the most important drivers of donations, enquiries, and engagement. It needs to do more than provide information. It should clearly communicate your organisation’s value, build trust, and guide users towards action.

BFJ Digital builds websites for not-for-profits that are designed around usability, conversion, and long-term flexibility, helping organisations create stronger digital experiences without the complexity of managing it alone.

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BFJ-Digital-Website

Not-For-Profit Social Media Services

Channels That Drive Impact

Social media helps not-for-profits build awareness, engage communities, and stay visible between key moments of action. It also plays an important role in supporter engagement, storytelling, and retargeting warm audiences.

BFJ Digital develops social media strategies and paid campaigns aligned to organisational goals, whether that’s donations, volunteer engagement, event participation, or service enquiries.

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Social Media Management

Not-For-Profit Email Marketing Services

Elevating NFP Engagement With Email Marketing

Email remains one of the highest-value channels for not-for-profits because it supports ongoing engagement, not just one-off campaigns. Whether the goal is donations, volunteer retention, event participation, or supporter nurturing, email helps organisations stay connected with their audience over time.

BFJ Digital helps not-for-profits build email strategies using segmentation, automation, content, and design to create more relevant and effective communication throughout the customer journey.

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email-marketing-1

5-Star Service Is How We’ve Grown So Quickly

Be recommended early on in the research phase

AI Visibility Is Changing How People Find NFPs

People are increasingly researching organisations through AI platforms like ChatGPT and Gemini before they search on Google.

BFJ Digital helps not-for-profits create structured, high-quality content and digital experiences that improve visibility across both traditional search and emerging AI-driven discovery platforms.

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SEO Management

Attribution that measures more than vanity metrics

Better Visibility Into What’s Actually Driving Outcomes

Many not-for-profits struggle to understand which channels and campaigns are genuinely contributing to donations, enquiries, and engagement.

BFJ Digital helps organisations connect marketing, CRM systems, websites, and reporting into a clearer attribution framework, giving teams better visibility into what is actually working beyond platform-reported data.

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person working on computer

What NFPs Actually Need From a Marketing Partner

ServiceBFJ DigitalGeneric Creative AgencyTraditional Media AgencyIn-House TeamPR Agency
Understands donor, volunteer & beneficiary audiences
Built around donations, enquiries & volunteers
SEO & search strategy
Google Ads & paid media
Google Ad Grants management
AI visibility & AEO
CRM, email & attribution
Digital brand awareness campaigns
Media relations & earned coverage

The BFJ Approach to Not-For-Profit Marketing

1

Listen

After working with NFP organisations for years, we understand the industry. Let us know what you would like out of your business.

2

Grant Applications

We will take the hassle out of jumping through all the hoops required to assist you with applying for the grants available.

3

Research and Audit

When preparing to start the digital marketing, we'll audit your business, competitors and specific sector your NFP sits in and build a custom strategy for you.

4

Develop

We develop a bespoke solution to transform your NFP organisation, whether that's digital marketing, customer relationship management, website development, or business automation.

5

Launch

We launch the marketing channels and provide a comprehensive report on how your NFP is performing online.

Our Not-For-Profit Marketing Partners

Google Partner
google-for-nonprofits-logo
salesforce agency brisbane
HubSpot Diamond Solutions Partner
wordpress developer brisbane

Not-For-Profit Digital Marketing

Gain Access to Thousands of Dollars of Online Benefits

BFJ Digital has the know-how to help jump through the hoops to put through the multiple applications required to gain access to the Google for Nonprofits services, allowing you access to thousands of dollars of online services from Google to help boost your organisation.

A older woman in the kitchen with a lady helping her clean it

Not-For-Profit Marketing Brisbane, BFJ Digital Office

Level One, 433 Upper Edward St, Spring Hill 4000Open Mon - Fri from 8am to 5pm.07 3106 3777

Looking to Get the Most Out of Your NFP Status and Transform Your Organisation?

BFJ Digital is the best digital marketing agency for not-for-profit organisations. We have helped many NFPs throughout Australia get the most out of their online marketing, with tens of thousands of dollars saved in marketing spend. Let us do the work for you.

  • Gain access to new grant services from Google
  • Maximise your spend across your marketing channels
  • Manage your donors with a bespoke CRM system