GA4 Auditing

Empower your business to really understand what is working and what isn’t with Google Analytics 4. Ensure your GA4 is developed and reporting accurately to match your business objectives.

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Improved Data Insights

Fine-Tune Your Data Collection

Accurate data collection is crucial to resonating with your audience and in turn, to a successful business. A refined Google Analytics 4 configuration solidifies the accuracy and quality of your business’ data. Empower your business with real data and real insights.

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data management platforms

Our Clients

Swyftx BFJ Client
digital marketing services
brisbane marketing
Harley Davidson Client Logo
Asthma Australia BFJ Client
dra-logo-white
Smart Clinics BFJ Client
digital marketing it
Lutheran Services BFJ Client
Better Medical BFJ Client
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griffith-logo
R&W BFJ Client
ecommerce digital marketing
cisco digital marketing
Swyftx BFJ Client
digital marketing services
brisbane marketing
Harley Davidson Client Logo
Asthma Australia BFJ Client
dra-logo-white
Smart Clinics BFJ Client
digital marketing it
Lutheran Services BFJ Client
Better Medical BFJ Client
sealy-1 1
griffith-logo
R&W BFJ Client
ecommerce digital marketing
cisco digital marketing
Swyftx BFJ Client
digital marketing services
brisbane marketing
Harley Davidson Client Logo
Asthma Australia BFJ Client
dra-logo-white
Smart Clinics BFJ Client
digital marketing it
Lutheran Services BFJ Client
Better Medical BFJ Client
sealy-1 1
griffith-logo
R&W BFJ Client
ecommerce digital marketing
cisco digital marketing

GA4 Development & Strategy

  • Gain a comprehensive view of the data layer with Google Tag Manager
  • Use Conversion Path Analysis to visualise your funnel
  • Track unique, business specific data points with advanced segmentation
  • Make swift, data driven decisions with fully customisable reporting
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Google Analytics 4 Statistics

42.23%
of the top 100,000 most-visited websites use GA4
13 Million
websites are using Google Analytics 4
55%
of all websites utilise Google Analytics

Google Analytics Solutions

Server-Side Google Tag Manager Solutions
server side gtm

Server-Side Google Tag Manager & Google Analytics

  • Develop a full Server-Side experience
  • Asynchronous tag loading allows website speed to be optimised
  • Test and troubleshoot with built-in debugging tools
GA4 Audit and Implementation
hubspot marketing brisbane

Ensure Your Data Is Tracked Properly

  • GA4 audit and development.
  • Event and goal tracking.
  • Site search reporting.
  • First-Party & BigQuery Integrations
Data visualisation
Digital Marketing Team

Simplify the Reporting Process

  • Live, real dashboards.
  • Unique reports for different departments.
  • Power BI, Looker Studio integrations.
  • Measurement protocol development.

BFJ Digital vs Other Revenue Attribution Solutions

Benefits

In-House Marketing Team

Single-Channel Specialists

Omnichannel Approach

CRM Integration

Multi-Touch Attribution

Offline Conversion Tracking

Customer Journey Mapping

Client Reviews

BFJ Digital has been a trusted and valued partner of Better Medical and SmartClinics for many years. They are results-oriented and provide a range of digital marketing services each month, including SEO, website management, content production, digital advertising, and much more! They are experts in the field, and deliver consistently outstanding service. Thanks, team!
Chief Marketing Officer - Better MedicalView case study

Our Services

Digital Marketing

Websites and CRMs

DV360 brisbaneFacebook agency brisbanegoogle ads campaigns

Digital Marketing

Our digital marketing packages are bespoke and cost-effective.

Digital Marketing
Hubspot brisbaneSalesforce agency brisbaneWordPress Website Agency Brisbane

Websites and CRMs

Websites, landing pages and CRMS built specifically for your business enables far more advanced marketing and even revenue reporting.

Digital Transformation

Our Services

DV360 brisbaneFacebook agency brisbanegoogle ads campaigns

Digital Marketing

Our digital marketing packages are bespoke and cost-effective.

Digital Marketing
Hubspot brisbaneSalesforce agency brisbaneWordPress Website Agency Brisbane

Websites and CRMs

Websites, landing pages and CRMS built specifically for your business enables far more advanced marketing and even revenue reporting.

Digital Transformation

Funnel Visualisation

Conversion Path Analysis

Utilise conversion analysis in your GA4. Allow your businesses to trace the sequence of interactions a user has with their website or app data before a conversion occurs. This is particularly crucial for understanding cross-platform tracking and the effectiveness of different marketing channels. By analysing these conversion paths, businesses can optimise their Google Ads strategies and refine their funnel visualisation techniques.

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conversion funnel 

Analytics Data

Advanced Segmentation

GA4’s advanced segmentation allows for the creation of Custom Dimensions, enabling the tracking of unique, business-specific data points. These Custom Dimensions can range from tracking membership levels on websites to specific customer behaviours, providing a more tailored view of user interactions.

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digital marketing reporting

The Importance of the Data Layer

Google Tag Manager

Implementing a Data Layer significantly enhances the accuracy of data collected in Google Analytics 4. This is particularly crucial as GA4 shifts towards event-based tracking, where the precision of each interaction matters greatly. This polished approach allows for the collection of a richer set of data points, including app data and visitor data, which are crucial for understanding the customer journey.

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data layer services brisbane

Advanced Ecommerce Reporting

Google Analytics Reports

GA4’s integration into e-commerce platforms offers an in-depth view of customer interactions across websites, apps, and even offline environments, enabling businesses to track the entire customer lifecycle.
Google Analytics enhances e-commerce data collection by providing predictive insights using machine learning algorithms, which can forecast customer lifetime value and churn rates.

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ecommerce ga4

Offline attribution

Measure Offline Sales From Digital Activity

Close the gap between your sales and your digital marketing so you can prove your ROI, and manage your budgets to increase overall revenue. Leveraging the Measurement Protocol API, BFJ can build custom offline & online reporting solutions.

Using advanced enterprise reporting methodology via our custom data warehouses our digital marketing campaigns can be attributed to your sales even if those sales occur offline. This powerful reporting means you will know exactly which campaigns are working.

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digital marketing packages

Exclusive HubSpot Expert Access

HubSpot Partner Revenue Attribution

As a HubSpot Partner, we provide access to high-level HubSpot experts who take the time to understand your business and your goals. We leverage the platforms advanced attribution features to provide insights into your marketing effectiveness. With custom reporting and integration capabilities, we deliver detailed analytics to your team so they can make accurate data-driven decisions.

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hubspot partner

Optimise your Google Analytics

Working With BFJ Digital

Our expertise in integrating GA4 into eCommerce platforms ensures that our clients benefit from real-time, actionable insights, enabling them to make informed decisions.

With BFJ Digital, businesses can utilise the full potential of GA4’s enhanced capabilities, including its seamless integration with Google Ads and the ability to delve deeper into customer behaviour analytics through BigQuery.

Our focus on custom dimensions and granular data analysis reflects our dedication to tailored marketing strategies that resonate with each unique audience.

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ga4 services brisbane

Google Analytics - The BFJ Digital Process

1

Understand Your Perspective

First, we gather an understanding of your business processes and its conversion points.

2

Strategise

We then devise a strategy to which solidifies the accuracy and quality of your business' data.

3

Approve Then Develop

Once approved, we meticulously build your GA4 setup.

4

Track and Examine

We work closely with you to ensure your setup is functioning as it should.

5

Detailed Reporting

We ensure that your Google Analytics 4 setup not only collects data but transforms it into actionable insights

Our Media Partners

Google Partner
hubspot-partner
Meta Business Partner
Shopify Partners
Display & Video 360 Partners
WordPress Partners
Salesforce Partner
zoho crm brisbane
Google Campaign manager Partners
Vision 6 Partners
Vercel Partners

5-Star Service Is How We’ve Grown So Quickly

Working with BFJ has been a game-changer for us. Their WordPress build doubled our website traffic, directly leading to a doubling of conversions. Their team's communication made the process as seamless as possible. Highly recommended!
Mike Smith7 Apr 2024
I have lost count of how many years this amazing team has supported our business but I am grateful for every single one of them! They are experts in their field and happy to answer any question, any time! Super friendly, fun and patient with us every time. Cheers guys!
Lisa Nisbet8 Feb 2024

Let’s Get In Touch to Discuss Your Data and Strategise a GA4 Solution That Works for You

We’re eager to perform, our team and our passionate culture will ensure your bespoke GA4 build provides high quality, accurate data to make informed data driven decisions.

  • Gain a comprehensive view of the data layer with Google Tag Manager
  • Use Conversion Path Analysis to visualise your funnel
  • Track unique, business specific data points with advanced segmentation
  • Make swift, data driven decisions with fully customisable reporting

GA4 Development Brisbane, BFJ Digital Office

Level One, 433 Upper Edward St, Spring Hill 4000.Open Mon - Fri from 8am to 5pm.07 3483 0922