Get Your Digital Marketing Audit

Is Your Digital Marketing and Tech Stack Actually Working?

If you don’t know, our audit, research and strategy development can help benchmark your efforts as a single one-time solution.

Programmatic Media Audit
Paid Search Audit
Search Engine Optimisation Audit
Customer Experience Audit
Marketing Maturity Audit

Digital Marketing Benchmarking

BFJ research projects are designed to help CMOs, marketing executives, business owners, or those looking to find out if their marketing is actually working or competitive.

Research can look into any of BFJ Digital’s 3 core pillars- transformation, digital marketing, or data and analysis.

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Understand your positioning with a marketing audit

Now Is Not the Time for Guessing

Reveal how every aspect of your marketing function is working. According to Google, only 2% of businesses are at a multi-moment phase of digital marketing maturity. BFJ Digital’s goal is to enable clients to reach multi-moment, have 100% certainty on what works, and fully integrate their stack.

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digital marketing maturity assessment

Marketing Technology Stack Audit

  • Digital marketing maturity assessment
  • Salesforce audit
  • HubSpot audit
  • Dynamics audit
  • Zoho audit
  • Customer experience audit
  • Offline revenue attribution
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Key Digital Marketing Audit Findings

68%
Of online experiences begin with a search engine
$268b +
Ad spend on social media in 2023
$8.71
Is the average ROI of CRM for every $1 spent

Marketing Technology Audit Benefits

Marketing Solutions

Creative Agency

Media Agency

In-House Team

PR Agency

One-Stop Shop for All Services

Search Engine Optimisation

PPC / SEM

Social Media

Website Management

CRM Management

Content Development

Design

Digital Marketing and Tech Stack Audit Review

We recently moved all of our businesses to BFJ. The growth in the quality and performance of all metrics across the digital media / SEO spectrum has been nothing short of spectacular. Their diligence, strategy and tenacity in repairing legacy social platform issues too has been excellent. Clear communication of strategy and reporting of outcomes allow us to understand our spend and success of campaigns through them. Highly recommend.



Paul, Director, Ainslie Bullion Digital Marketing & Stack Audit

Digital Audit / Research Process

1

Objective Setting

Determine your business, marketing and technology objectives.

2

Data Analysis

Determine what systems, data, and reporting exist to build a research hypothesis.

3

Marketing Stack Modernisation

Determine which parts of the marketing stack need improvement and recommend a final solution.

4

Media Audit

Audit and review all media to determine the health of the accounts/campaigns.

5

Strategy Development

Present a final strategy for you to implement with transparent reporting for benchmarking.

Technical Audits Brisbane

Get Your Comprehensive Digital Marketing Audit Today

Do you have a granular understanding of how your online ads are performing? If not, you need a digital audit to increase the alignment of your digital marketing efforts toward your business goals.

 

Digital Transformation Audit Services

Digital Marketing Audit

It's Time to Review Your Digital Marketing Plan

Take a deep dive into your digital channels with holistic digital marketing audits. An audit will provide your business with a clear direction on where it can best penetrate the market, enabling you to enhance your marketing strategies.

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bfj digital team

Audit Your Paid Advertising Campaigns

Identify Opportunities For Your Business

Does your business need experts to analyse your key performance indicators? Not every company has the time or resources to conduct analysis on paid advertising, so let us do it for you. Through a competitive analysis, we can help identify trends within your industry and market that will push your digital presence in the online marketing landscape.

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multichannel integration

Digital Marketing Strategy

Email Marketing Audit

Have you segmented your email marketing campaigns correctly? Make sure you don’t miss out on a reported 30% higher open rate and a 50% higher click-through-rate than unsegmented email marketing efforts.

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Untitled design (79)

Audit Your Used Search Engines

Take Control of Your SEO Rankings

Within our audits, SEO will be critically assessed on the website content alignment with Google’s algorithm to see where you can boost your organic visibility. This takes into account your meta tags, content quality, backlink profiles, keyword optimisation, and all off-page SEO efforts. This is all considered when helping increase your search engine rankings.

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seo ecommerce

Our Holistic Approach

Assess Your Digital Marketing Activities

Our digital marketing audit involves analysis of more than just your social media strategy or a technical SEO audit. It is a comprehensive checklist aligned with your business objectives. There is no “one-size-fits-all” solution, so we take an all-encompassing approach to every business.

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content production

Expert Analysis

Data-Driven Decision Making

Data is at the core of BFJ Digital, so when we conduct our audits, we emphasise the importance of data-driven decision-making. We help you gain a more granular understanding of your marketing efforts.

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digital marketing for healthcare brisbane agency contact

Utilise Google Analytics to its Full Potential

Analytics Digital Marketing Audit

Did you know 42.35% of the highest-ranking 10,000 websites use GA4? Consider implementing or reviewing your analytics to understand not just which landing pages are top-performing pages, but why they are top-performing pages. Gather data to build successful digital strategies.

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GA4-dashboard

Real-world results

Why BFJ Digital?

From data analysis to transformational initiatives, BFJ Digital is dedicated to enhancing your business and its marketing performance. And our digital marketing audits allow us to do just that.

With experience across various industries, we have a thorough understanding of the unique needs and requirements your business needs to thrive in its sector. Our research focuses on creating successful strategies that will transform your business and increase leads, sales and your return on investment. Sounds good, right?

Trust the experts.

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Our Marketing and Technology Partners

Google Partner
hubspot-partner
Meta Business Partner
Shopify Partners
Display & Video 360 Partners
WordPress Partners
Salesforce Partner
zoho crm brisbane
Google Campaign manager Partners
Vision 6 Partners
Vercel Partners

Cut to the Chase

What digital marketing is actually working? Let’s find out together. Book a digital marketing audit with BFJ Digital today.

  • Connect and report revenue to digital ad performance
  • Improve your marketing CX
  • Reduce media wastage
  • Segment audiences to improve all aspects of outbound marketing
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Digital Marketing Audit FAQs

What is included in a digital marketing audit at BFJ Digital?

We’ll take a deep dive into all of your digital efforts, from SEO to social media to customer experience, CRM auditing, and much more. We take the time to understand your business goals to ensure accurate analysis.

How does a digital marketing audit improve business performance?

A digital marketing audit improves business performance by providing actionable insights to refine your marketing strategies, enhance engagement with your target audience, and ultimately increase your return on investment (ROI).

How do I know if I need a digital audit?

Every business can benefit from digital auditing, no matter how comprehensive or successful your campaigns are. Feel free to reach out to our team for a chat to find out how we can help.