Ecobin's move from WooCommerce to Shopify
Ecobin had been using WooCommerce as their CMS solution for years and with a desire to extract more performance from their website, they engaged BFJ Digital to determine what the build would include.
A thorough data-led process enabled the business to make decisions without uncertainty, delivering a successful rebuild which increased all ecommerce relevant statistics.
What moving from WooComerce to Shopify enabled
Both WooComerce and Shopify have their benefits; however in this scenario Shopify meant a far better outcome for Ecobin resulting in more sales.
The benefits to the client (besides more revenue) included improved integrations with their marketing stack, easier management of the website, improved security and less website maintenance.
![shopify website development](/_next/image/?url=https%3A%2F%2Fcms-bfj-digital.flywheelsites.com%2Fwp-content%2Fuploads%2F2023%2F06%2Fshopify-website-development.png&w=1200&q=75)
Why moving to Shopify was the right move for Ecobin
Increased Revenue+220% conversion rate +100 more keyword rankings- Move revenue
- Increased conversion rate
- Easier to manage products
- More secure website
- Better integrations
We increased Ecobin's online revenue
Roadmapping a website rebuild to drive more revenue
![shopify website design](/_next/image/?url=https%3A%2F%2Fcms-bfj-digital.flywheelsites.com%2Fwp-content%2Fuploads%2F2023%2F06%2Fshopify-website-design.png&w=1920&q=75)
![shopify brisbane agency](/_next/image/?url=https%3A%2F%2Fcms-bfj-digital.flywheelsites.com%2Fwp-content%2Fuploads%2F2023%2F06%2Fshopify-brisbane-agency.png&w=1920&q=75)
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![shopify website design](/_next/image/?url=https%3A%2F%2Fcms-bfj-digital.flywheelsites.com%2Fwp-content%2Fuploads%2F2023%2F06%2Fshopify-website-design.png&w=1920&q=75)
John, DirectorBFJ Digital's website delivery has meant as a business we've increased stats across the board without having to increase marketing budgets. If you look at the quality of the website, visually and technically; it's the best in the industry.
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