Offline Revenue Attribution

Measure offline sales from digital activity.

Close the gap between your sales and your digital marketing so you can prove your ROI, and manage your budgets to increase overall revenue.

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Attribution Services

Increase Your Sales Using Improved Revenue Attribution

For CMOs, CEOs, CFO and their digital marketing teams, the changes in the last few years has been fast, technical, and fruitful for those who built on the application of their owned data.

Using advanced enterprise reporting methodology via our custom data warehouses our digital marketing campaigns can be attributed to your sales even if those sales occur offline. This powerful reporting means you will know exactly which campaigns are working.

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Our Clients

Swyftx BFJ Client
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brisbane marketing
Harley Davidson Client Logo
Asthma Australia BFJ Client
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Smart Clinics BFJ Client
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Lutheran Services BFJ Client
Better Medical BFJ Client
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R&W BFJ Client
ecommerce digital marketing
cisco digital marketing
Swyftx BFJ Client
digital marketing services
brisbane marketing
Harley Davidson Client Logo
Asthma Australia BFJ Client
dra-logo-white
Smart Clinics BFJ Client
digital marketing it
Lutheran Services BFJ Client
Better Medical BFJ Client
sealy-1 1
griffith-logo
R&W BFJ Client
ecommerce digital marketing
cisco digital marketing
Swyftx BFJ Client
digital marketing services
brisbane marketing
Harley Davidson Client Logo
Asthma Australia BFJ Client
dra-logo-white
Smart Clinics BFJ Client
digital marketing it
Lutheran Services BFJ Client
Better Medical BFJ Client
sealy-1 1
griffith-logo
R&W BFJ Client
ecommerce digital marketing
cisco digital marketing

Maximising Revenue Attribution

  • Mutli-Touch Point Attribution
  • Real-Time Reporting and Dashboards
  • CRM Integration
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Revenue Attribution Specialists

29%
29% in cost savings on average for brands who have connected their online and offline data
9%
Only 9% of brands realise full potential of their data
48%
48% of brands have connected online and offline data in a basic manner

BFJ Digital vs Other Revenue Attribution Solutions

Benefits

In-House Marketing Team

Single Channel Specialists

Omnichannel Approach

CRM Integration

Multi-touch Attribution

Offline Conversion Tracking

Customer Journey Mapping

Client Reviews

BFJ Digital has been a trusted and valued partner of Better Medical and SmartClinics for many years. They are results-oriented and provide a range of digital marketing services each month, including SEO, website management, content production, digital advertising, and much more! They are experts in the field, and deliver consistently outstanding service. Thanks, team!
Chief Marketing Officer - Better MedicalView case study

Revenue Attribution Services

Digital Marketing

Websites and CRMs

DV360 brisbaneFacebook agency brisbanegoogle ads campaigns

Digital Marketing

Our revenue attribution services are bespoke and cost-effective.

Digital Marketing
Hubspot brisbaneSalesforce agency brisbaneWordPress Website Agency Brisbane

Websites and CRMs

Websites, landing pages and CRMS built specifically for the healthcare industry enables far more advanced marketing and even revenue reporting.

Digital Transformation

Revenue Attribution Services

DV360 brisbaneFacebook agency brisbanegoogle ads campaigns

Digital Marketing

Our revenue attribution services are bespoke and cost-effective.

Digital Marketing
Hubspot brisbaneSalesforce agency brisbaneWordPress Website Agency Brisbane

Websites and CRMs

Websites, landing pages and CRMS built specifically for the healthcare industry enables far more advanced marketing and even revenue reporting.

Digital Transformation

Revenue Attribution Services

Digital Marketing Maturity

So, how can you fast-track your digital marketing maturity to anticipate the needs of your customers and report on your revenue accurately?

• Build a marketing stack that’s fully integrated
• Build a virtuous cycle around 1P data
• Invest in end-to-end measurement
• Prioritise agility and a test and learn culture
• Embrace new skills and partnerships
• Engage BFJ Digital to help you realise your datas potential

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Marketing Revenue Attribution

Audit Your Digital Marketing Attribution

Digitally mature brands (which there are very few of) recognise there are clear benefits in revenue growth and efficiencies – but they’re struggling to put it all into practice.

From enterpries clients to SME’s BFJ Digital can help build your marketing stack to enable C-suites, or business owners make improved and informed decisions based of their own dt

Find out how you can be best prepared to react to these shifting consumer trends in your personalised interactive Digital Marketing Maturity report by contacting us today.

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sales and marketing alignment

Attribution Services

Global Attribution Solutions, Located in Brisbane.

BFJ Digital has over a decade of experience in attributing revenue across all industries.

From auditing your current attribution to CRM integrations, we provide a bespoke solution that is based off your business as well as its needs and goals.

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bfj digital team shot

What is Revenue Attribution?

Multi-Touch Attributions Models

Gain a comprehensive understanding of your customer journey by crediting multiple touch points that all contribute to conversions. Multi-touch models distribute conversion credit across various channels, which provide a more detailed and transparent understanding of how all of your marketing efforts influence customer behaviour.

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revenue attribution model

Revenue Attribution Services

Offline Conversion Tracking

One of the most important aspects of offline revenue attribution is offline conversion tracking. At BFJ we offer custom solutions from integrating CRM systems, employing unique identifiers, and utilising call tracking and Point of Sale (POS) integration. We bridge the gap between online and offline customer interactions, allowing you to capture and analyse data from a complete view of your marketing efforts.

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marketing attribution

HubSpot Partner Revenue Attribution

As a HubSpot Partner, we provide access to high-level HubSpot experts who take the time to understand your business and your goals. We leverage the platforms advanced attribution features to provide insights into your marketing effectiveness. With custom reporting and integration capabilities, we deliver detailed analytics to your team so they can make accurate data-driven decisions.

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hubspot partner

Revenue Attribution

Real-time Reporting & Dashboards

Allow your business to make quick responses to trends, make better & more informed decisions and improve efficiency and accountability with real-time reporting. Our advanced dashboards integrate data from multiple sources, providing a holistic view of your entire digital performance.

With visual data representation and automated reporting, we enable your business to identify trends quickly and optimise your strategies ahead of the curve.

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hubspot analytics

Which Attribution Model Suits Your Business?

There are a range of attribution models that have their own unique benefits. Linear attribution assigns equal credit to all touch points in your customer journey. Time decay attribution allocates more credit toward the touch point closer to the conversion. Position-based attribution gives majority of credit to the first and last touch points and distributes the rest among the middle.

Your marketing efforts require specific and unique needs, talk to an expert to understand which model would suit your structure.

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marketing attribution

Customer Journey Mapping

Our revenue attribution services include meticulous customer journey mapping to provide insights on customer interactions with your business. By pin pointing each touch point, we help you visualise your entire customer experience.

Enable your business to provide elite customer satisfaction and align your marketing efforts with your audience.

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Customer Journey Map – SUMMER 2018 wTouchPointVolume

Over a Decade in Revenue Attribution Experience

At BFJ Digital, we pride ourselves on making accurate data-driven decisions, and our offline revenue attribution solutions are an extension of that. For over 15 years we have provided bespoke, custom solutions to all types of businesses. We will take the time to understand your industry, business, and goals, allowing us to provide the best approach for your situation.

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Our Revenue Attribution Process

1

Listen

First, we listen to your business reporting objectives

2

Idea

We'll then develop a reporting concept to improve your business marketing decisions

3

Produce

We'll build a marketing stack to report on the customer journey from online, into your business

4

Monitor

Using BFJ Digital data warehouses we'll connect the live data

5

Report

24/7 live dashboards will report on the sales and campaigns that generated those offline sales

Our Media Partners

Google Partner
hubspot-partner
Meta Business Partner
Shopify Partners
Display & Video 360 Partners
WordPress Partners
Salesforce Partner
zoho crm brisbane
Google Campaign manager Partners
Vision 6 Partners
Vercel Partners

5 star service is how we've grown so quickly

Working with BFJ has been a game-changer for us. Their WordPress build doubled our website traffic, directly leading to a doubling of conversions. Their team's communication made the process as seamless as possible. Highly recommended!
Mike Smith, Lutheran Services, CTOApr 2024
We recently moved all of our businesses to BFJ. The growth in the quality and performance of all metrics across the digital media / SEO spectrum has been nothing short of spectacular. Their diligence, strategy and tenacity in repairing legacy social platform issues too has been excellent. Clear communication of strategy and reporting of outcomes allow us to understand our spend and success of campaigns through them. Highly recommend.
Paul, Ainslie Bullion, DirectorMay 2023
BFJ has been a trusted and valued partner of Better Medical and SmartClinics for many years. They are results-oriented and provide a range of digital marketing services each month, including SEO, website management, content production, digital advertising, and much more! They are experts in the field, and deliver consistently outstanding service. Thanks, team!
Briar, CMO, Better Medical June 2024
Everyone at BFJ has always been so fantastic at helping out with my digital marketing and digital advertising needs. They also have done an excellent job with website development. I can't recommend them highly enough<br />
Jacksen, Manager, HyundaiMay 2024
We have had the pleasure of partnering with BFJ Digital for several years as our digital marketing agency, and the results have been nothing short of outstanding.<br /> <br /> We wholeheartedly recommend BFJ Digital to any business seeking a strategic and effective digital marketing partner. The team really knows their stuff!<br />
Kat, Manager, Henzells Agency Jan 2024
I have worked with Ben and the team at BFJ DIGITAL for over 8 years on various clients and projects. They focus on getting a really decent understanding first so they can get better outcomes both online and offline that are commercially relevant. Great to work with - responsive, high attention to detail and fun!<br />
Catherine, Owner, CMK InkApril 2024

Book a free strategy session today

Book a free session to elevate your online performance. Save time and costs with our comprehensive, streamlined approach.

  • Meet with a strategy specialist to build a growth plan
  • Increase your media performance by up to 200%
  • Improve business efficiencies to increase ROI via automation and increase profit
  • We cut to the chase. What digital marketing is actually working?

Revenue Attribution Brisbane, BFJ Office

Level One, 433 Upper Edward St, Spring Hill 4000.Open Mon - Fri from 8am to 5pm.07 3106 3777