Nivi Pillai

Nivi Pillai brings 15+ years of digital marketing experience across four continents, and honestly, it shows in everything she does. Her career has spanned EMEA, India, Singapore, and Australia, where she has been based for over six years. 

Beginning her journey at Yahoo, Nivi partnered with global brands on performance and content-led campaigns before progressing to deliver integrated strategies across technology, finance, property, and professional services sectors. 

Throughout her career, Nivi has specialised in translating complex business challenges into clear, measurable digital outcomes by bringing together data, creativity, and commercial insight. 

Her approach blends strategic vision with hands-on execution, ensuring campaigns not only engage audiences but deliver tangible business impact. Nivi's leadership has been recognised with multiple awards, including leading one of the first complete site takeovers on Yahoo India for Star Network's television show Satyamev Jayate, which became a global case study. She has also been honoured as Most Valuable Player multiple times across Yahoo and Dentsu for consistent performance and campaign success. 

As Head of Digital Solutions at BFJ Digital, Nivi works closely with clients to design results-driven digital strategies covering lead generation, SEO, programmatic advertising, and CRM enablement, helping businesses harness digital power for sustainable growth.