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42%
Organic website traffic increase+6,000
Google search result positions increase+400
Keyword ranking increaseWhat We Delivered:
Website Rebrand, Development and Launch
INDUSTRY
PropertyDURATION
4 monthsPRESENCE
AUSHow Did We Do It?
Website and Social Media Rebrand
1Westbuilt provided BFJ Digital with their requirements to launch their new brand in order to drive higher quality leads. Taking a deep-dive into the industry, Westbuilt's USPs, and their overarching goals, BFJ Digital was able to construct designs for the website and social media that embraced brand essence and positively influenced the user journey.
Website Design and Development
2BFJ Digital created a HubSpot wireframe that was both aesthetic and functional. Once approved, the site was built directly HubSpot, with 30 modules created for page building. The HubSpot build was seamlessly integrated with the HubSpot CRM, making it easier for Westbuilt to optimise their marketing efforts, monitor new leads, and track performance. BFJ Digital also created a custom homes filtering system built on top of the HubDB database.
The Results
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Westbuilt's rebrand and new site development have seen a significant improvement in performance from an SEO and engagement perspective. Through carefully devised strategy and implementation influenced by data, BFJ Digital was able to create a website that reflected Westbuilt's brand essence, and subtly influenced site viewers to become leads.
Looking to Refresh Your Website?
For a whole new website look and feel, trust the experts at BFJ Digital. We combine in-depth insights with industry knowledge to produce data-driven strategies and designs.