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Truis Shopify & Digital Marketing

90%

Increased impression share

100%

Real revenue attribution
Truistruis-it-industry (3)

What We Delivered:

Increase in leads and revenue
Increased traffic quality
Vendor marketing opportunities

Shopify Development and Digital Marketing

System DesignShopify BuildAPI IntegrationsConsultancy and Strategy

INDUSTRY

Information Technology

DURATION

8 weeks

PRESENCE

AU

How Did We Do It?

Data Analysis

1

After learning the business objectives, our first step was to determine how Truis attributed success digitally. From there we analysed their marketing stack, vendor API requirements, and UX to roadmap the transformation.

Automating API Integration

2

Working with vendors, our development team, and Truis, we transformed their product and ERP to enable product management automatically at a retail level.

Website Design and Development

3

Next was to develop a Shopify website via high fidelity designs provided by our agency partner Driven. The process included workshops, CX / UX research and building a website that’s fast and converts.

E-commerce Marketing Plan

4

The last milestone in the transformation project was to develop an e-commerce digital marketing plan. This plan launched with a strong focus on brand development and vendor marketing via performance media channels. Just like with all our clients, we continue to push more success in these campaigns helping the business grow online via an advanced media strategy.

The Results

90%Increased impression share
100%Real revenue attribution

Truis has been a long term partner of BFJ Digital, looking to scale their operation and bring a new ecommerce experience to the IT world. BFJ was engaged to strategise, design & build a state-of-the-art ecommerce system to connect to their external vendors to automatically pull stock, price, and process orders with Vendors. This shopify build led to the ability for vendors such as Cisco, Dell & IBM as key marketing vendor partners to drive success for Truis.

information technology digital marketing

Are You a Changemaker?

Book a free session to elevate your online performance with one of Brisbane’s top digital marketing agencies. Save time and costs with our comprehensive, streamlined approach.

  • Meet with a strategy specialist to build a growth plan
  • Increase your media performance by up to 200%
  • Improve business efficiencies to increase ROI via automation and increase profit
  • We cut to the chase. What digital marketing is actually working?