Gasoline Alley Harley-Davidson®'s E-Commerce Growth Skyrockets

BFJ Digital has worked with Gasoline Alley Harley-Davidson® for many years now, proudly supporting their team and collaborating on major digital marketing projects each year to continually build on their success and expand their offering to new platforms and audiences.

With the help of BFJ Digital’s digital marketing strategies, the Gasoline Alley online store was able to reach new customers Australia-wide across a range of platforms. Eventually outgrowing their existing site, a new e-commerce website was launched through Shopify, leading to continual year-on-year growth.

BFJ Digital’s latest growth innovation was to integrate HubSpot, allowing for custom automations and improved customer experience and communication, alongside improving website and sales data and tracking.