GA4 Auditing
Empower your business to really understand what is working and what isn’t with Google Analytics 4. Ensure your GA4 is developed and reporting accurately to match your business objectives.
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Fine-Tune Your Data Collection
Accurate data collection is crucial to resonating with your audience and in turn, to a successful business. A refined Google Analytics 4 configuration solidifies the accuracy and quality of your business’ data. Empower your business with real data and real insights.
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Our Clients
GA4 Development & Strategy
- Gain a comprehensive view of the data layer with Google Tag Manager
- Use Conversion Path Analysis to visualise your funnel
- Track unique, business specific data points with advanced segmentation
- Make swift, data driven decisions with fully customisable reporting
Google Analytics 4 Statistics
Google Analytics Solutions
Server-Side Google Tag Manager & Google Analytics
- Develop a full Server-Side experience
- Asynchronous tag loading allows website speed to be optimised
- Test and troubleshoot with built-in debugging tools
Ensure Your Data Is Tracked Properly
- GA4 audit and development.
- Event and goal tracking.
- Site search reporting.
- First-Party & BigQuery Integrations
Simplify the Reporting Process
- Live, real dashboards.
- Unique reports for different departments.
- Power BI, Looker Studio integrations.
- Measurement protocol development.
BFJ Digital vs Other Revenue Attribution Solutions
Benefits
In-House Marketing Team
Single-Channel Specialists
Omnichannel Approach
CRM Integration
Multi-Touch Attribution
Offline Conversion Tracking
Customer Journey Mapping
Client Reviews
BFJ Digital has been a trusted and valued partner of Better Medical and SmartClinics for many years. They are results-oriented and provide a range of digital marketing services each month, including SEO, website management, content production, digital advertising, and much more! They are experts in the field, and deliver consistently outstanding service. Thanks, team!Chief Marketing Officer - Better MedicalView case study
Our Services
Digital Marketing
Websites and CRMs
Websites and CRMs
Websites, landing pages and CRMS built specifically for your business enables far more advanced marketing and even revenue reporting.
Our Services
Digital Marketing
Our digital marketing packages are bespoke and cost-effective.
Digital MarketingWebsites and CRMs
Websites, landing pages and CRMS built specifically for your business enables far more advanced marketing and even revenue reporting.
Digital TransformationFunnel Visualisation
Conversion Path Analysis
Utilise conversion analysis in your GA4. Allow your businesses to trace the sequence of interactions a user has with their website or app data before a conversion occurs. This is particularly crucial for understanding cross-platform tracking and the effectiveness of different marketing channels. By analysing these conversion paths, businesses can optimise their Google Ads strategies and refine their funnel visualisation techniques.
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Analytics Data
Advanced Segmentation
GA4’s advanced segmentation allows for the creation of Custom Dimensions, enabling the tracking of unique, business-specific data points. These Custom Dimensions can range from tracking membership levels on websites to specific customer behaviours, providing a more tailored view of user interactions.
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The Importance of the Data Layer
Google Tag Manager
Implementing a Data Layer significantly enhances the accuracy of data collected in Google Analytics 4. This is particularly crucial as GA4 shifts towards event-based tracking, where the precision of each interaction matters greatly. This polished approach allows for the collection of a richer set of data points, including app data and visitor data, which are crucial for understanding the customer journey.
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Advanced Ecommerce Reporting
Google Analytics Reports
GA4’s integration into e-commerce platforms offers an in-depth view of customer interactions across websites, apps, and even offline environments, enabling businesses to track the entire customer lifecycle.
Google Analytics enhances e-commerce data collection by providing predictive insights using machine learning algorithms, which can forecast customer lifetime value and churn rates.
Offline attribution
Measure Offline Sales From Digital Activity
Close the gap between your sales and your digital marketing so you can prove your ROI, and manage your budgets to increase overall revenue. Leveraging the Measurement Protocol API, BFJ can build custom offline & online reporting solutions.
Using advanced enterprise reporting methodology via our custom data warehouses our digital marketing campaigns can be attributed to your sales even if those sales occur offline. This powerful reporting means you will know exactly which campaigns are working.
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Exclusive HubSpot Expert Access
HubSpot Partner Revenue Attribution
As a HubSpot Partner, we provide access to high-level HubSpot experts who take the time to understand your business and your goals. We leverage the platforms advanced attribution features to provide insights into your marketing effectiveness. With custom reporting and integration capabilities, we deliver detailed analytics to your team so they can make accurate data-driven decisions.
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Optimise your Google Analytics
Working With BFJ Digital
Our expertise in integrating GA4 into eCommerce platforms ensures that our clients benefit from real-time, actionable insights, enabling them to make informed decisions.
With BFJ Digital, businesses can utilise the full potential of GA4’s enhanced capabilities, including its seamless integration with Google Ads and the ability to delve deeper into customer behaviour analytics through BigQuery.
Our focus on custom dimensions and granular data analysis reflects our dedication to tailored marketing strategies that resonate with each unique audience.
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Google Analytics - The BFJ Digital Process
Our Media Partners
5-Star Service Is How We’ve Grown So Quickly
Based on 47 reviews
Let’s Get In Touch to Discuss Your Data and Strategise a GA4 Solution That Works for You
We’re eager to perform, our team and our passionate culture will ensure your bespoke GA4 build provides high quality, accurate data to make informed data driven decisions.
- Gain a comprehensive view of the data layer with Google Tag Manager
- Use Conversion Path Analysis to visualise your funnel
- Track unique, business specific data points with advanced segmentation
- Make swift, data driven decisions with fully customisable reporting